Practical Digital Marketing

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About Course

Practical GenAI in Digital Marketing is the self-paced Skills4X twin of Digisoul’s live AI4X programme. Working entirely at your own pace on your own brand, you build a complete Marketing AI Operating System: content at scale, paid-media intelligence, audience and persona AI, conversion-optimised pages, lifecycle automation, and analytics. You finish by assembling and self-defending an integrated, AI-powered campaign you can run today.

Course Content

Operating model + content at scale
Stand up your marketing AI operating model, then generate brand-safe, high-performing content and hooks at scale.

Paid media + audience intelligence
Analyse and optimise paid campaigns, then synthesise personas and segments that target the right buyers.

Landing pages, CRO + lifecycle
Build conversion-optimised landing pages and bilingual email/SMS automation that nurtures and converts.

Analytics, dashboards + integrated campaigns
Turn performance into dashboards and narratives, then plan and assemble an integrated AI-powered campaign.

Capstone · Marketing AI Operating System
Assemble and self-defend a complete, integrated Marketing AI Operating System on your own brand.

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