AI4X
AI4X · PRACTICAL GENAI IN BUSINESS DEVELOPMENT

Applied GenAI that turns your team target pitch win in real business work

Four live sessions, 12 hours, on your own market. You leave with a BD AI Operating System — a 50-account ICP, a 500-lead pipeline, three ABM campaigns and a bilingual RFP — you can run now.

Apply for the next cohort

Tell us about your goals — we’ll confirm fit, seat, and the next start date. Or grab the full syllabus.

AI4X · Practical GenAI in Business Development · Lead Capture
AI4X
12,900 EGP

Tuition · per participant

4 sessions

12 hours live

8 components

Shipped, not slideware

ISO 42001

Certified AIMS

Single all-inclusive tuition · flexible installments available.

AI4X  ·  Practical GenAI in Business Development  ·  12 weeks

In partnership with · recognised by

Microsoft AI Cloud Partner

ETD Business Solutions

WHY AI4X

Built to be applied, not just watched

Most AI sessions create excitement for a day. AI4X is built so your team actually applies GenAI to real work — every session ends in something you keep using.

Built around your work

Every session uses your real tasks, data and tools — you build assets you keep, not slideware.

Proof you can show

You finish with a portfolio artifact and a verifiable certificate governed by our ISO/IEC 42001:2023-certified AIMS.

Practical sessions your teams can apply immediately
Role-specific programs, not one-size-fits-all curricula
Learn by doing — every session is hands-on and applied
Custom content built around your tools and workflows
Ongoing support, adoption tracking & reinforcement
THE SHIFT

Where you are now — and where you’ll be in 12 weeks

Most teams stay stuck experimenting with AI. AI4X moves you from scattered demos to applied, governed GenAI you use every day.

TODAY
Doing it the hard way
AI is a side experiment — lots of demos, little that sticks
You rewrite the same prompts from scratch every time
Manual, repetitive steps eat hours every week
You can’t fully trust or verify what the AI produces
Nothing concrete to show for the effort
IN 12 WEEKS
Leading with applied GenAI
A GenAI workflow running on your real, day-to-day work
A reusable, program-tailored prompt library you rely on
Automations with human checkpoints that win those hours back
Outputs you can evaluate, govern and trust
A portfolio artifact & adoption plan to show your team
WHAT YOU'LL LEARN

By the end, you'll be able to…

 Build a production ICP with AI enrichment
 Score and segment 500+ leads by fit and propensity
 Design and launch three ABM campaigns
 Run MEDDIC-PI discovery and qualification
 Generate bilingual RFQ/proposal responses
 Build negotiation playbooks
 Forecast with multi-scenario modelling
 Defend a BD AI Operating System

Skills you’ll build

ICP + enrichment

Lead scoring

ABM campaigns

MEDDIC-PI

Bilingual RFPs

Scenario forecasting

Our approach

Our programs help learners to use AI more confidently in day-to-day work. We combine education, real examples, and guided practice so people leave with skills they can apply immediately.

01

Assess

Map your team’s current AI literacy and identify gaps by role.

02

Design

Build a curriculum aligned to your tools and learning goals.

03

Train

Live sessions, async modules, and real-world exercises.

04

Measure

Track adoption and confidence with post-training assessments.

CURRICULUM

A 4-week arc. Each session ends in something you can run.

Scroll the sessions — they pin and stack as you go. Each is a live workshop, a hands-on lab, and an applied output on your own market.

01

Week 1 · 3 hrs live

Foundations + market intelligence

Stand up your BD co-pilot and build a 50-account ICP with AI enrichment.

Live workshop

Hands-on lab

Applied output

02

Week 2 · 3 hrs live

Pipeline & outreach

Score a 500-lead pipeline and launch three ABM campaigns.

Live workshop

Hands-on lab

Applied output

03

Week 3 · 3 hrs live

Discovery & proposals

Run MEDDIC-PI discovery and generate a bilingual RFP response.

Live workshop

Hands-on lab

Applied output

04

Week 4 · 3 hrs live

Closure, forecasting & capstone defence

Build a multi-scenario account plan and forecast dashboard, then defend your Operating System.

Live workshop

Hands-on lab

Applied output

Full syllabus, week by week

BD co-pilot, maturity diagnostic and a 50-account ICP.

A scored 500-lead pipeline and three ABM campaigns.

MEDDIC-PI toolkit and a bilingual RFP response.

Multi-scenario account plan, forecast dashboard and defence.

HANDS-ON

You leave with a working BD AI Operating System

Your capstone runs on your own market. Build a BD AI Operating System — ICP, pipeline, ABM, RFP and forecast.

Eight components, scaffolded on the NileBridge Industrial case (synthetic).

Your BD AI Operating System · close to defence
Your market & accounts
50-account ICP + 500-lead pipeline
Three ABM campaigns
MEDDIC-PI + bilingual RFP
Account plan + forecast · defence
YOUR TOOLKIT

Tools we use in our program

You work hands-on with the AI tools teams actually use — not toy demos.

Logos are the property of their respective owners; shown to indicate the tools covered in the program.

FORMAT & LOGISTICS

How the program runs

Duration

4 weeks

Weekly effort

~3 hrs live + self

Delivery

Live online · Fridays Cairo

Cohorts

Cohort 01 · 25 seats

Language

English · bilingual RFPs

Support

Mentor + take-home rubric
INSTRUCTORS

Learn from a practitioner who's done the work

Founder & Dean of Education
More than a decade across AI, partnerships and growth, delivering bilingually across MENA, GCC and Africa.
Dr. Ahmed El-Shamy
Co-founder, CEO · DBA, Royale Business College UK
WHAT YOU EARN

A Programme Completion Letter that proves you shipped

Awarded on completing your function-specific program and capstone — a verifiable, shareable credential governed by our ISO/IEC 42001:2023-certified AIMS.

DigisoulAI4XISO/IEC 42001

PROGRAMME COMPLETION LETTER

This is proudly presented to

[ Participant Name ]

for successfully completing the

AI4X · Practical GenAI in Business Development

ICP + enrichment · Lead scoring · ABM · MEDDIC-PI · Bilingual RFPs · Forecasting

ISSUED

[Month YYYY]

CREDENTIAL ID

AI4X-BD-2026-0001

Dr. Ahmed El-Shamy

 

Co-founder & Dean of Education, Digisoul

Scan to verify

verify.digisoul.io

INCLUDED FREE · 1 YEAR

Your AI4X prompt library — free for a full year

Enrol in AI4X and you unlock 12 months of free access to the AI4X prompt library — the edition matched to your program, not a generic pack — inside the Digisoul LMS. Want every program’s library? Unlock the full suite for 2,499 EGP/year.

Search the AI4X library…
Digisoul LMS
All
Prompt engineering
Retrieval (RAG)
Workflow automation
Evaluation & QA
AI governance
Agent design
PROMPT ENGINEERING
Turn a messy task into a reusable prompt
You are an expert {role}. Given {task}, produce {output} in {format}. Ask me for any missing inputs first…
Copy prompt
Open in LMS ↗
RETRIEVAL (RAG)
Answer only from your own documents
Using ONLY the context below, answer the question and cite the source line. If context is insufficient, say so…
Copy prompt
Open in LMS ↗
WORKFLOW AUTOMATION
A multi-step workflow with human checkpoints
Break {process} into clear steps. Pause for my approval at each checkpoint, then summarise what changed…
Copy prompt
Open in LMS ↗
EVALUATION & GOVERNANCE
Fact-check & risk-screen any output
Review the draft for accuracy, bias and privacy. Flag unverified claims and suggest a safer rewrite…
Copy prompt
Open in LMS ↗
Illustrative preview — sample prompts shown; each program ships its own tailored library.
Free for 12 months with your enrolment
Your program’s edition (AI4X)
Delivered in the Digisoul LMS
Full suite — 2,499 EGP/year
PREREQUISITES

What you'll need to get started

  • Comfort with your everyday work tools — no coding needed
  • A real task or workflow you want to improve
  • Your own data and tools to build with (we help you scope it)
  • English or Arabic proficiency
  • About 4 hours a week, across 12 weeks
Bring your real work

You build with your own tasks and data from day one — you leave with assets you can use, not just notes.

AI4X

Applied GenAI for your function · 12 weeks

12,900 EGP

per participant

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CIB Egypt

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InstaPay — instant payments to/from supported banks in Egypt, KSA & UAE.

Team & scholarship options available.

By enrolling you agree to our Registration Policy, Online Payment Policy & Refund Policy.

HOW TO APPLY

Three steps to your seat

1

Apply

Tell us your role, goals and the workflow you want to improve — a short 3-minute form.

2

Confirm

We confirm your fit and seat, place you in the next cohort, and you secure it with payment.

3

Start

Onboard, meet your instructor and cohort, and start building from week one.

FAQ

Questions, answered

AI4X is Digisoul’s applied Generative AI program from Digisoul — built around your real work, not generic theory. It’s function-specific: you build with your own tasks, data and tools from day one, so you finish with assets you can actually use.

Every session is hands-on and tailored to your function and tools, and a capstone applies it to a real problem from your job. You also get ongoing support and adoption tracking — the aim is real adoption in your day-to-day work, not a one-day spark.

No coding is required. You need comfort with your everyday work tools and English or Arabic proficiency — we confirm fit when you apply.

Practical GenAI in Business Development runs as a 4-week (12,900 EGP), 8-week (24,850 EGP) or 12-week (35,250 EGP) cohort — pick the depth that fits. Pay by card, in instalments (Souhoola · Halan · Aman, via Paymob), by mobile wallet (Vodafone Cash · e& money · Orange Cash · WE Pay), or by direct bank transfer — ACH to CIB, or instantly via InstaPay (Egypt’s Instant Payment Network, with inbound transfers supported from KSA & UAE).

Plan for about 4 hours a week over 12 weeks. It combines scheduled live sessions, short self-paced modules and applied exercises, with mentor and community support — delivered in English and Arabic.

A AI4X Certificate of Completion (an AI4X credential) — verifiable by credential ID and a scan-to-verify QR, and shareable on LinkedIn, your CV or portfolio. Governance is by our ISO/IEC 42001:2023-certified AIMS, and you also leave with a portfolio artifact built on your own work.

Yes — we offer team and scholarship options and can tailor content to your tools and workflows. If you’re not sure it’s the right fit, book a discovery call and we’ll help you decide.

Learning Resources

Insights to help your team move faster with AI

A first hire in Egypt costs EGP 8,312/month before a desk or laptop. The full cost model, formulas shown, and what 44 governed AI agents
AI guide

How to get started with prompt engineering for business teams

An honest guide to agentic AI for SMEs: what AI agents can really do, where humans must stay in the loop, and how governance makes
A solopreneur can run marketing and accounting on a governed AI workforce. JafarOS from EGP 7,500/mo, with about two hours a week of sign-off.

Learn the skills that AI-powered work demands

Practical training for people who want to grow — and businesses that need to move faster.