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About Me

Ahmed El‑Shamy

is a Strategic FinTech & RegTech products leader and was recognised as one of the Most Innovative AI Leaders to Follow in 2025. With credentials including C‑OKRP®, AIC™, FMVA® and an MBA in progress, he blends deep technical expertise with executive‑level experience.

Ahmed is a GenAI, Data Analytics, Agentic AI & ML Analytics trainer who has delivered FP&A, budgeting, forecasting and risk‑management training across the Middle East. His practical, hands‑on approach helps finance teams adopt AI confidently and ethically.

Experiences

Foundations of AI-Powered FP&A

Understanding the AI Revolution in Strategic Finance

The opening session establishes the conceptual foundation for AI integration in FP&A while providing hands-on experience with basic AI tools. Participants begin by examining the current state of FP&A across different industries and regions, identifying common pain points and inefficiencies that AI can address. The session includes a comprehensive overview of the AI landscape, with particular focus on Generative AI capabilities and their specific applications in financial analysis

Advanced Financial Modeling with AI

Revolutionizing Financial Models Through Intelligent Automation

The second and third sessions delves deep into the application of AI for sophisticated financial modeling and forecasting. Participants learn to leverage multiple AI tools in combination, using ChatGPT and Manus AI for model structure development, Gemini for data analysis and visualization, and Perplexity Pro for market research and assumption validation. The session emphasizes practical application through work with real financial datasets from Middle Eastern companies.

Intelligent Reporting and Dashboard Creation

From Data to Insights: AI-Powered Reporting Excellence

Session four focuses on transforming traditional reporting processes through AI integration. Participants learn to create intelligent dashboards that automatically update, provide contextual analysis, and generate executive-ready commentary. The session begins with an examination of current reporting challenges, including the time-intensive nature of manual report preparation, the difficulty of maintaining consistency across multiple reports, and the challenge of providing meaningful insights rather than just data presentation.

Strategic Planning and Scenario Analysis

AI-Enhanced Strategic Planning for Uncertain Times

The fifth session addresses one of the most critical applications of AI in FP&A: strategic planning and scenario analysis. In an increasingly volatile business environment, organizations require planning processes that can rapidly adapt to changing conditions and provide insights across multiple potential futures. This session teaches participants to leverage AI tools for sophisticated scenario planning that goes far beyond traditional best/base/worst case analysis.

Performance Management, Automation, and KPI Optimization

Intelligent Performance Management: Beyond Traditional Metrics

Sessions six and seven focus on revolutionizing performance management through AI-enhanced KPI development and monitoring. Traditional performance management systems often suffer from lagging indicators, limited context, and difficulty in identifying root causes of performance variations. AI tools can address these limitations by providing real-time performance insights, predictive indicators, and automated root cause analysis. Participants learn to develop intelligent KPI frameworks that automatically adjust based on business context, provide early warning signals for potential performance issues, and suggest corrective actions based on historical patterns and best practices.

Implementation Strategy and Change Management

Bringing AI to Life: Implementation, Governance, and Continuous Improvement

The final session focuses on the practical aspects of implementing AI-enhanced FP&A processes within existing organizational structures. While technical proficiency with AI tools is essential, successful implementation requires careful attention to change management, governance frameworks, and continuous improvement processes. This session provides participants with the strategic and tactical knowledge necessary to lead AI transformation initiatives within their organizations

Education

FP&A Managers

Seeking competitive advantage through advanced analytical capabilities

Finance Directors

Driving digital transformation initiatives across finance functions

Senior Analysts

Ready to transition into strategic roles with enhanced skill sets

CFO Office Teams

Building organizational AI capabilities for enterprise-wide impact

Skills

Advanced Prompt Engineering

Craft sophisticated prompts that extract precise financial insights, generate accurate analyses, and produce professional-grade outputs consistently

Automated Report Generation

Build automated workflows for data synthesis, variance analysis, and executive reporting that reduce manual effort by 60-80%

Complex Scenario Modeling

Develop multi-variable scenario analyses and sensitivity models using AI assistance without traditional coding requirements

Multi-Tool Integration

Design end-to-end analytical workflows that leverage multiple AI platforms in concert for comprehensive FP&A solutions

Awards

01 AI-Enhanced Forecasting Workflow

Automated data consolidation, variance analysis, and scenario modeling system that reduces forecast cycle time by 50-70%

02 Real-Time Intelligence System

Competitive monitoring and market intelligence platform that delivers automated alerts and synthesized insights

03 Custom Analytical Tools

Purpose-built automation solutions for recurring analytical tasks, developed without traditional coding requirements

04 Autonomous Analysis Framework

AI agent configuration that executes complex research and analysis projects with minimal human intervention

05 Implementation Roadmap

Detailed plan for scaling AI capabilities across your finance team, including governance frameworks and change management strategies

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My recent works that inform and provoke with creative web & app developer who dream the world better place by creating captivating products.

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Creative web & app developer who dream the world better place creating the most captivating products.

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Testimonials

Clents Feedback

Joya was fantastic with being responsive, professional, knowledgeable, and skilled. He was able to grasp the concept that was intended and helped me decide on clean and beautiful presentation guy.

John Doe

CEO, Admand

Joya was fantastic with being responsive, professional, knowledgeable, and skilled. He was able to grasp the concept that was intended and helped me decide on clean and beautiful presentation guy.

Mukkher Halk

Designer at WealCoder

Joya was fantastic with being responsive, professional, knowledgeable, and skilled. He was able to grasp the concept that was intended and helped me decide on clean and beautiful presentation guy.

John Doe

Designer